HyprMX & PocketGamer Fireside CHats

The fourth edition of our one-on-one interview series with game industry leaders took place in London with Avid.ly, Homa Games, Sybo Games, Fingersoft, Freeverse, and many more.

Born on madison avenue,

HyprMX brings brands
into mobile apps

HyprMX is the premier brand-only ad network

Born on Madison Avenue and raised in mobile gaming, HyprMX brings brands into premium mobile apps.

Since 2012, hand-selected developers such as Scopely, Playtika, and Socialpoint have counted on us to deliver rewarded video, interstitial, and banner campaigns from advertising heavyweights like Intel, Sony, and BMW. HyprMX integrates directly into leading mediation services including:

Admob | chartboost | MAX
Ironsource | digital turbine



“HyprMX provided the ad diversity and revenue boost that we were looking for.”

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“HyprMX connects us with brands that value our casual audience.”

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"HyprMX is breathing new life into the interstitial market.”

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"I will not go live without HyprMX in my interstitial waterfall.”

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Big news! HyprMX and its parent Jun Group have been acquired by Advantage Solutions, a multi-billion dollar leader in sales and marketing solutions.

Ad MonetiZation: Is the Traditional Waterfall Dead?

It was only a short year or two ago that many monetisation teams were managing ad revenue with an auto-optimized waterfall. Set it, forget it, and let the algorithms do the work.

Wooga @ PGC London

Jan Pollack, Senior Ad Monetization Manager at Wooga, on transitioning from service provider to game studio and what games he's playing right now.

Vincent Février @ PGC London

We sat down with Vincent Février, VP of Monetization for TapNation at PGC London.

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About Us

HyprMX brings brand advertising into premium mobile apps. We're part of Jun Group, an Advantage Solutions company. Founded in 2012, we're headquartered in New York City, with offices in Seattle and San Francisco.

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Monetize with the HyprMX SDK to bring premium brand advertisements to your app.

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